Official Conference MC

Jordan Levitin
Senior Vice President, Ipsos Reid

Jordan A. Levitin is Senior Vice President at Ipsos-Reid.
Over the course of his 25-year market research career, he has developed questionnaires and diaries for a very wide range of studies, including usage and attitude, concept and product evaluation, volumetrics, psychographics and public/political affairs.

Jordan has a Bachelor of Environmental Studies in Urban Planning from the University of Waterloo and an M.B.A. from the University of Toronto. He was President of PMRS for 2000/01 and made significant contributions as a member of the PMRS Futures Committee.